Artefice Group realized the VIS of the Spreadable Cream by Rossana
The visual identity system of Rossana features the new spreadable Cream
Artefice Group has already renewed the Visual Identity System of the legendary Rossana Packaging , when the brand was acquired by Fida, a leading company in the Italian traditional candy market. Today under the Rossana brand a new product is born, the spreadable cream, and Artefice Group has also created the reference Visual Identity System, which extends the potential of the brand, without giving up the identity of an unmistakable taste.
Taste, taste, again and again!
Respecting the format, colors and graphics of the original system, the visual of the new Sku enhances the delicacy of the classic candy filling, which is also the sensorial heart of Spreadable Cream, "La Crème di Rossana", perfectly recognizable for "lovers "by Rossana and a surprising experience for lovers of this type of product.