Visual Identity System for the new line NOSTROMO SARDINE LE MINI
Realization of the extension range for the new NOSTROMO SARDINE in MINI size
The new consumption habits gime more importance to a smaller size of the product, with a higher number of sardines in each pack. The brand has opted for the creation of a new line that encounter the needs of the new consumer and Artefice Group, applying the tools of the Brand Language Design® has realized the visual identity system of the Packaging for the new line of NOSTROMO SARDINE LE MINI
Nel rispetto del system pack NOSTROMO una identità che valorizza la specificità del prodotto
The logo continues to be protagonist of the packaging, in line with the system of all the already existing lines. The differentiating element comes from a new product visual, that suggests new consumption opportunities applied on the range according to the different types: olive oil, low salt and chili. It binds strictly to the new naming and descriptor that immediately highlight the characteristics and the value elements of the novelty.