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Ready to drink by Carpano
Launching the ready to drink Cocktails Mi-To and Negroni is Carpano’s way to play with contemporariness.
They’re made exclusively with Carpano ingredients like the Botanic Bitter, Punt e Mes, the classic Vermouth and Gin. The tiny, lovely 10 cc bottles are the perfect serving for the new social drinking rituals.
Experiences and consumption patterns may change but Carpano quality and taste stay, as ever, uncompromised. From this idea draws inspiration the creative work to define the new products identity. The coat of arms, a traditional part of Carpano code, has been interpreted in a modern style.
The brand identity prestige conveys the value of the uncompromised quality that defines all Carpano family products.
Besides the project included the realization of the counter displays.