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The Angle - Corso Italia 3 Milano
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The Angle

Corso Italia 3 è un immobile storico, di pregio, traccia della Milano Albertina di un tempo. L’immobiliare Savillis ha acquisito e ricollocato questi spazi, destinandoli alle sedi di società nazionali ed internazionali che desiderano una sede di rappresentanza nel centro di Milano.

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["modified"]=> string(19) "2023-02-20 07:53:52" ["menu_order"]=> int(0) ["mime_type"]=> string(10) "image/jpeg" ["type"]=> string(5) "image" ["subtype"]=> string(4) "jpeg" ["icon"]=> string(66) "https://www.arteficegroup.com/wp-includes/images/media/default.png" ["width"]=> int(1920) ["height"]=> int(960) ["sizes"]=> array(42) { ["thumbnail"]=> string(66) "https://www.arteficegroup.com/media/TheAngle-brochure-150x150.webp" ["thumbnail-width"]=> int(150) ["thumbnail-height"]=> int(150) ["medium"]=> string(66) "https://www.arteficegroup.com/media/TheAngle-brochure-300x150.webp" ["medium-width"]=> int(300) ["medium-height"]=> int(150) ["medium_large"]=> string(66) "https://www.arteficegroup.com/media/TheAngle-brochure-768x384.webp" ["medium_large-width"]=> int(640) ["medium_large-height"]=> int(320) ["large"]=> string(67) "https://www.arteficegroup.com/media/TheAngle-brochure-1024x512.webp" ["large-width"]=> int(640) ["large-height"]=> int(320) ["1536x1536"]=> string(67) "https://www.arteficegroup.com/media/TheAngle-brochure-1536x768.webp" ["1536x1536-width"]=> int(1536) ["1536x1536-height"]=> int(768) ["2048x2048"]=> string(57) "https://www.arteficegroup.com/media/TheAngle-brochure.jpg" ["2048x2048-width"]=> int(1920) ["2048x2048-height"]=> int(960) ["homepage-featured-post"]=> string(66) "https://www.arteficegroup.com/media/TheAngle-brochure-580x360.webp" ["homepage-featured-post-width"]=> int(580) ["homepage-featured-post-height"]=> int(360) ["ag-project-card-image"]=> string(66) "https://www.arteficegroup.com/media/TheAngle-brochure-560x560.webp" ["ag-project-card-image-width"]=> int(560) ["ag-project-card-image-height"]=> int(560) ["ag-project-card-image-mobile"]=> string(66) "https://www.arteficegroup.com/media/TheAngle-brochure-350x350.webp" ["ag-project-card-image-mobile-width"]=> int(350) ["ag-project-card-image-mobile-height"]=> int(350) ["ag-last-post-thumb"]=> string(66) "https://www.arteficegroup.com/media/TheAngle-brochure-570x490.webp" ["ag-last-post-thumb-width"]=> int(570) ["ag-last-post-thumb-height"]=> int(490) ["ag-post-16_9"]=> string(67) "https://www.arteficegroup.com/media/TheAngle-brochure-1180x560.webp" ["ag-post-16_9-width"]=> int(1180) ["ag-post-16_9-height"]=> int(560) ["ag-post-mag-evidence-16_9"]=> string(67) "https://www.arteficegroup.com/media/TheAngle-brochure-1820x900.webp" ["ag-post-mag-evidence-16_9-width"]=> int(1820) ["ag-post-mag-evidence-16_9-height"]=> int(900) ["ag-post-interview-mag-thumb-16_9"]=> string(66) "https://www.arteficegroup.com/media/TheAngle-brochure-830x400.webp" ["ag-post-interview-mag-thumb-16_9-width"]=> int(830) ["ag-post-interview-mag-thumb-16_9-height"]=> int(400) ["ag-post-interview-mag-thumb-feed"]=> string(66) "https://www.arteficegroup.com/media/TheAngle-brochure-850x680.webp" ["ag-post-interview-mag-thumb-feed-width"]=> int(850) ["ag-post-interview-mag-thumb-feed-height"]=> int(680) } } }

È per questo tipo di clientela sofisticata e internazionale che è stata concepita la brand identity dell’immobile. Forte, coerente e originale, è stata pensata per sviluppare contenuti on line e off line ed è stata declinata su tutti i touchpoint di marca. 

L’edificio che ha il suo ingresso in Corso Italia 3 crea un angolo. Da qui si sviluppa il primo tassello del progetto complessivo. Il naming The Angle è la radice del logo, che con un’illustrazione ispirata al Flat Iron Building di NY, visualizza il concetto.