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Dr Vranjes
Packaging Design

Pack-design per profumi da Firenze al mondo

Da oltre 35 anni Dr Vranjes a Firenze produce fragranze raffinate per ambienti che hanno conquistato estimatori in tutto il mondo. Queste atmosfere olfattive arredano con la loro presenza immateriale residenze private, resort, hotel, spa e club.

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"https://www.arteficegroup.com/lavori/pack-design-per-profumi-da-firenza-al-mondo/attachment/drvranjes-prodotti-corpo" ["alt"]=> string(0) "" ["author"]=> string(1) "9" ["description"]=> string(0) "" ["caption"]=> string(0) "" ["name"]=> string(24) "drvranjes-prodotti-corpo" ["status"]=> string(7) "inherit" ["uploaded_to"]=> int(5622) ["date"]=> string(19) "2023-03-06 14:20:48" ["modified"]=> string(19) "2023-03-06 14:20:48" ["menu_order"]=> int(0) ["mime_type"]=> string(10) "image/jpeg" ["type"]=> string(5) "image" ["subtype"]=> string(4) "jpeg" ["icon"]=> string(66) "https://www.arteficegroup.com/wp-includes/images/media/default.png" ["width"]=> int(1280) ["height"]=> int(1280) ["sizes"]=> array(42) { ["thumbnail"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-prodotti-corpo-150x150.webp" ["thumbnail-width"]=> int(150) ["thumbnail-height"]=> int(150) ["medium"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-prodotti-corpo-300x300.webp" ["medium-width"]=> int(300) ["medium-height"]=> int(300) ["medium_large"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-prodotti-corpo-768x768.webp" ["medium_large-width"]=> int(640) ["medium_large-height"]=> int(640) ["large"]=> string(75) "https://www.arteficegroup.com/media/drvranjes-prodotti-corpo-1024x1024.webp" ["large-width"]=> int(640) ["large-height"]=> int(640) ["1536x1536"]=> string(64) "https://www.arteficegroup.com/media/drvranjes-prodotti-corpo.jpg" ["1536x1536-width"]=> int(1280) ["1536x1536-height"]=> int(1280) ["2048x2048"]=> string(64) "https://www.arteficegroup.com/media/drvranjes-prodotti-corpo.jpg" ["2048x2048-width"]=> int(1280) ["2048x2048-height"]=> int(1280) ["homepage-featured-post"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-prodotti-corpo-580x360.webp" ["homepage-featured-post-width"]=> int(580) ["homepage-featured-post-height"]=> int(360) ["ag-project-card-image"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-prodotti-corpo-560x560.webp" ["ag-project-card-image-width"]=> int(560) ["ag-project-card-image-height"]=> int(560) ["ag-project-card-image-mobile"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-prodotti-corpo-350x350.webp" ["ag-project-card-image-mobile-width"]=> int(350) ["ag-project-card-image-mobile-height"]=> int(350) ["ag-last-post-thumb"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-prodotti-corpo-570x490.webp" ["ag-last-post-thumb-width"]=> int(570) ["ag-last-post-thumb-height"]=> int(490) ["ag-post-16_9"]=> string(74) "https://www.arteficegroup.com/media/drvranjes-prodotti-corpo-1180x560.webp" ["ag-post-16_9-width"]=> int(1180) ["ag-post-16_9-height"]=> int(560) ["ag-post-mag-evidence-16_9"]=> string(74) "https://www.arteficegroup.com/media/drvranjes-prodotti-corpo-1280x900.webp" ["ag-post-mag-evidence-16_9-width"]=> int(1280) ["ag-post-mag-evidence-16_9-height"]=> int(900) ["ag-post-interview-mag-thumb-16_9"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-prodotti-corpo-830x400.webp" ["ag-post-interview-mag-thumb-16_9-width"]=> int(830) ["ag-post-interview-mag-thumb-16_9-height"]=> int(400) ["ag-post-interview-mag-thumb-feed"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-prodotti-corpo-850x680.webp" ["ag-post-interview-mag-thumb-feed-width"]=> int(850) ["ag-post-interview-mag-thumb-feed-height"]=> int(680) } } [5]=> array(24) { ["ID"]=> int(5631) ["id"]=> int(5631) ["title"]=> string(24) "drvranjes-linea-prodotti" ["filename"]=> string(28) "drvranjes-linea-prodotti.jpg" ["filesize"]=> int(218944) ["url"]=> string(64) "https://www.arteficegroup.com/media/drvranjes-linea-prodotti.jpg" ["link"]=> string(116) "https://www.arteficegroup.com/lavori/pack-design-per-profumi-da-firenza-al-mondo/attachment/drvranjes-linea-prodotti" ["alt"]=> string(0) "" ["author"]=> string(1) "9" ["description"]=> string(0) "" ["caption"]=> string(0) "" ["name"]=> string(24) "drvranjes-linea-prodotti" ["status"]=> string(7) "inherit" ["uploaded_to"]=> int(5622) ["date"]=> string(19) "2023-03-06 14:20:40" ["modified"]=> string(19) "2023-03-06 14:20:40" ["menu_order"]=> int(0) ["mime_type"]=> string(10) "image/jpeg" ["type"]=> string(5) "image" ["subtype"]=> string(4) "jpeg" ["icon"]=> string(66) "https://www.arteficegroup.com/wp-includes/images/media/default.png" ["width"]=> int(2560) ["height"]=> int(1280) ["sizes"]=> array(42) { ["thumbnail"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-linea-prodotti-150x150.webp" ["thumbnail-width"]=> int(150) ["thumbnail-height"]=> int(150) ["medium"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-linea-prodotti-300x150.webp" ["medium-width"]=> int(300) ["medium-height"]=> int(150) ["medium_large"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-linea-prodotti-768x384.webp" ["medium_large-width"]=> int(640) ["medium_large-height"]=> int(320) ["large"]=> string(74) "https://www.arteficegroup.com/media/drvranjes-linea-prodotti-1024x512.webp" ["large-width"]=> int(640) ["large-height"]=> int(320) ["1536x1536"]=> string(74) "https://www.arteficegroup.com/media/drvranjes-linea-prodotti-1536x768.webp" ["1536x1536-width"]=> int(1536) ["1536x1536-height"]=> int(768) ["2048x2048"]=> string(75) "https://www.arteficegroup.com/media/drvranjes-linea-prodotti-2048x1024.webp" ["2048x2048-width"]=> int(2048) ["2048x2048-height"]=> int(1024) ["homepage-featured-post"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-linea-prodotti-580x360.webp" ["homepage-featured-post-width"]=> int(580) ["homepage-featured-post-height"]=> int(360) ["ag-project-card-image"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-linea-prodotti-560x560.webp" ["ag-project-card-image-width"]=> int(560) ["ag-project-card-image-height"]=> int(560) ["ag-project-card-image-mobile"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-linea-prodotti-350x350.webp" ["ag-project-card-image-mobile-width"]=> int(350) ["ag-project-card-image-mobile-height"]=> int(350) ["ag-last-post-thumb"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-linea-prodotti-570x490.webp" ["ag-last-post-thumb-width"]=> int(570) ["ag-last-post-thumb-height"]=> int(490) ["ag-post-16_9"]=> string(74) "https://www.arteficegroup.com/media/drvranjes-linea-prodotti-1180x560.webp" ["ag-post-16_9-width"]=> int(1180) ["ag-post-16_9-height"]=> int(560) ["ag-post-mag-evidence-16_9"]=> string(74) "https://www.arteficegroup.com/media/drvranjes-linea-prodotti-1820x900.webp" ["ag-post-mag-evidence-16_9-width"]=> int(1820) ["ag-post-mag-evidence-16_9-height"]=> int(900) ["ag-post-interview-mag-thumb-16_9"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-linea-prodotti-830x400.webp" ["ag-post-interview-mag-thumb-16_9-width"]=> int(830) ["ag-post-interview-mag-thumb-16_9-height"]=> int(400) ["ag-post-interview-mag-thumb-feed"]=> string(73) "https://www.arteficegroup.com/media/drvranjes-linea-prodotti-850x680.webp" ["ag-post-interview-mag-thumb-feed-width"]=> int(850) ["ag-post-interview-mag-thumb-feed-height"]=> int(680) } } }

Il successo di questi prodotti ha suggerito all’azienda di creare 5 profumazioni personali con le stesse note.

Il progetto ha previsto lo studio di una nuova linea dedicata ai profumi personali con l’articolazione dei prodotti per la cura del corpo, come shower mousse, body fluid, hair mist, body dew e body powder.

Il design e la produzione  della bottiglia di eau de toilette e eau de parfum sono stati  due  momenti rilevanti del processo. La prima fase ha richiesto lo studio di diversi concept. La seconda ha preso il via dai disegni tecnici da cui sono stati ricavati gli stampi pilota e i campioni in vetroresina. L’azienda ha deciso di portarne in test 5 nelle tre principali aree geografiche di riferimento (USA, Asia e Arabia Saudita). È risultata vincente quella in cui la forma della bottiglia si ispira alla Cupola del Brunelleschi.